website design & development

Custom Websites

Full websites that explain what you do, build trust quickly, and turn visitors into calls, bookings, or inquiries.

The problem this solves

Many business websites are too thin to build confidence or too cluttered to guide action. Visitors leave without understanding the offer, proof, or best next step.

Useful outcomes

A clear website structure built around the questions customers ask before contacting you.

Product, trust, and contact sections that make calls, bookings, and inquiries easier to start.

A practical foundation for search, local profiles, review flows, and future campaign pages.

Process

  1. 01Clarify the business, audience, products, proof, and desired customer actions.
  2. 02Plan page structure, messaging, visuals, metadata, and conversion paths.
  3. 03Build responsive pages that are easy to scan, maintain, and improve over time.

Pricing

Setup

From $1,299

One-time — final cost depends on scope.

  • Discovery session to align on goals, audience, and content
  • Page structure and information architecture planning
  • Responsive design and full-site development
  • Up to 5 pages (additional pages scoped separately)
  • Copywriting support and on-page SEO basics
  • Metadata, schema markup, and sitemap configuration
  • Launch coordination and hosting setup

Ongoing

Ongoing Support

$50/mo

Keeps your site healthy and up-to-date after launch without requiring you to manage it yourself.

  • Hosting coordination and uptime monitoring
  • Routine content and copy updates
  • Minor layout and design adjustments
  • Priority turnaround on small fixes

Why Pietra

Built for owner-led and growing businesses.

Designed to support search visibility and customer conversion together.

Focused on clarity, trust, and action instead of unnecessary site complexity.

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